BIS Research - Emerging Technology Market Intelligence

Smart Food Market Is Here To Cater To The Rising Health Conscious Populace

May 1, 2017 8:03:47 AM / by BIS Research posted in Agriculture & Food Tech, Global Smart Food Market, Global Smart Food Market Analysis, Global Smart Food Market Report, Smart Food Market Forecast, Smart Food Market Research, Smart Food Market

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The concept of smart food is new and gaining momentum steadily, as the demand for a healthy lifestyle is gaining traction. The rise in the rate of obesity among the population, along with the growing number of medical cases such as heart diseases, cancer, osteoporosis, diabetes, strokes, have propelled the otherwise stagnant food and FMCG industry. Utilizing the sprouting opportunity, as the consumers become more informed about the relation between diet and health, FMCG and food industry is marketing smart food segment as products which assist in improving health conditions and preventing diseases. Increasing healthcare cost is another reason which has contributed to the growing adoption of smart food technology among the masses.

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